Personally, I agree with those who say this article is incomplete in many respects, but voted +1 because the issue of propaganda is such a huge one and it needs to be discussed.
But I'd like the discussion to be a bit broader. That is, to look at the question: How can any media outlet be impartial in this?"
For the last twenty years (since the Falklands War) conflicts have been more widely covered than ever and, paradoxically, there has been less information available than ever. That is, governments are getting very good at giving news organisations (particularly 24 hour news channels) the appearance of moving news, while in fact giving very little away.
As someone pointed out on this discussion, the Gulf War images consisted basically of planes taking on and off and some carefully controlled images of bombs hitting targets.
During the Afghanistan attack, every day the Americans and the British staged carefully timed press conferences in Pakistan (or nearby), then London, then Washington, so that they were in control of the news cycle effectively 24 hours per day.
There was never much information at any of these (or it was the sort of information they wanted to give out), so news editors could "re-nose" their story everey few hours, and that was enough for them.
The access to the Falklands, the Gulf, Afghanistan was so difficult, that journalists had to rely on the goodwill of the attackers to cover the story. That is not a recipe for unbiased journalism.
By the time any bit of information that wasn't "mediated" by the attackers got out (like for example the number of deaths caused by a not-so-smart bomb), the news caravan had moved on thanks to the helpful press conferences.
I think news organisations (particularly TV)have been totally incapable of counter-balancing this barrage of propaganda, because they are too concerned with feeding the hungry beast of 24 hour news. As long as there is content, the don't care much what it is. And the propaganda units of government have become very adept at exploiting this.
Sadly, I predict now that the same thing will happen this time around.
Keep a tab on this: the Iraq body count website . They'll be keeping a tab on deaths and hopefully it will provide some balance to the smart-bomb bullshit that we will undoubtedly face in spades.