So I went to the link to see what it was (I vote most MLPs +1 to section anyway because, really, what more do you need than a link to qualify?) and I found something interesting.
I'm a pretty strange guy.
Rather than just rate these people as some kind of shallowness test, like the writeup suggested, I rated and then compared what I had rated to what the average was.
Example: There was a woman who would be considered fairly attractive, but there wasn't anything terribly interesting about her. I rated her a 6. Her average was 8 or 9. A few slides later, we see someone who has bright red hair and multiple piercings, smiling at the camera. My thoughts were "Cool!", and I rated her an 8. Average? 3.2.
We're all shallow - we all "make snap judgements on a whim"; it's built into our brains. The most interesting thing I found about this site was the degree to which I was different from the average. If for nothing else, this site is an interesting experience for that. It's an inkblot test - I think it tells you more about yourself than the people there.