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[P]
Any chance for more targetted ads?

By skim123 in News
Fri Jun 16, 2000 at 07:00:57 PM EST
Tags: Kuro5hin.org (all tags)
Kuro5hin.org

If you've paid attention to the new ads on K5 you'll no doubt find that they are flashy and not very targetted. An ad for boat body repair? On K5? Also, I can't help but find it amusing that a flashing, annoying ad is on the site that reads, "DO YOU WANT THIS AD TO GO AWAY? Yes/No." :-)


There has to be a way to have more targetted ads on the site. Slashdot does a nice job of having very focused and related advertising... non-annoying, non-flashing ads. I understand the need for advertising revenue and I understand Rusty's need to go with an ad company as opposed to recruiting advertising dollars himself... but is there a more focused advertising company, perhaps one that specializes in selling technology ads?

Any suggestions from others out there?

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Any chance for more targetted ads? | 54 comments (54 topical, editorial, 0 hidden)
The question of the balance, betwee... (none / 0) (#15)
by Mephron on Fri Jun 16, 2000 at 03:23:35 PM EST

Mephron voted 1 on this story.

The question of the balance, between 'targeting' and 'privacy violations' is a very very slim one. That in mind... geez, can't you at least get an adserver that DOESN'T have 50% Meaningless To Most Ads? And no Java-based ones? (If I see another 'hit the target and win $10' ad, I'm hunting someone down...)

Slashdot operates their own adserve... (none / 0) (#16)
by brotherhayashi on Fri Jun 16, 2000 at 03:33:21 PM EST

brotherhayashi voted 1 on this story.

Slashdot operates their own adserver and deals directly with clients; rusty contracts out his ads, right? Maybe he needs to exercise more leverage with his ad company and/or find a different one.

I agree. Ther ads suck. They're def... (4.00 / 1) (#1)
by rusty on Fri Jun 16, 2000 at 03:36:54 PM EST

rusty voted 1 on this story.

I agree. Ther ads suck. They're default Burstnet run-of-network ads right now.

First off, there's a good chance we'll have better ads in the future. They do targetted ads, but I've only been on the network for a day or so, so we don't have any campaigns running yet.

Secondly, I can accept ads myself, and run them w/burst's servers. If any of you out there do web advertising for your company or project or whatever, and you'd like your stuff to appear on K5, please contact me and we'll work something out.

____
Not the real rusty

Re: I agree. Ther ads suck. They're def... (none / 0) (#23)
by fluffy grue on Fri Jun 16, 2000 at 07:52:00 PM EST

Well that sounds reasonable and like it has potential for long-term niftyness. Today would just be a sign of growing pains, I guess.

Do you have a link which you could use for "Want to advertise on K5?" which you could direct advertisers to in order to get their ad in your rotation on burstnet?
--
"Is not a quine" is not a quine.
I have a master's degree in science!

[ Hug Your Trikuare ]
[ Parent ]

Re: I agree. Ther ads suck. They're def... (none / 0) (#50)
by rusty on Sun Jun 18, 2000 at 07:23:17 PM EST

I think actually I'm going to try to do ads myself. I'm unhappy with both the ads themselves (form and content) and also the income they're generating (or not generating, as it were). I will definitely have info up when we start doing bidness... until then, I'd actually rather not encourage advertising with the current system, so as to not have a lot of legacy campaigns to run out.

____
Not the real rusty
[ Parent ]
Re: I agree. Ther ads suck. They're def... (none / 0) (#26)
by skim123 on Fri Jun 16, 2000 at 11:54:46 PM EST

Secondly, I can accept ads myself, and run them w/burst's servers. If any of you out there do web advertising for your company or project or whatever, and you'd like your stuff to appear on K5, please contact me and we'll work something out.

Perhaps you should mention this on the home page and include advertising rates. It never hurts to have an "Advertising Information" link on your site! :-)

Money is in some respects like fire; it is a very excellent servant but a terrible master.
PT Barnum


[ Parent ]
I don't care... I find animated ima... (none / 0) (#11)
by PresJPolk on Fri Jun 16, 2000 at 03:42:09 PM EST

PresJPolk voted 0 on this story.

I don't care... I find animated images, and images begging for me to send money, intolerable, and therefore block them.



This is unusual. I haven't see any... (none / 0) (#4)
by Anonymous 242 on Fri Jun 16, 2000 at 03:47:11 PM EST

lee_malatesta voted 1 on this story.

This is unusual. I haven't see any actual banner ads, only broken image icons. I wish I knew how I pulled that off.

One would think/hope that some ad company out there wants to specifically reach the kuro5hin target market.



I agree - I for one have no interes... (none / 0) (#2)
by Fish on Fri Jun 16, 2000 at 03:51:00 PM EST

Fish voted 1 on this story.

I agree - I for one have no interest in visiting the cartoon network.

What happened to the targetted links idea anyway?

And has anyone got any figures for how much ad revenue you can get out of this? I'm simply curious.

Re: I agree - I for one have no interes... (none / 0) (#27)
by Field Marshall Stack on Sat Jun 17, 2000 at 12:58:09 AM EST

Look, you FREAK, Cartoon Network is the best channel on cable. If you're lucky enough to have a cable provider that carries it, that is...

Look, I'm serious. Do NOT mess with the CN. Cartoon Network has a POSSE. It's a cable channel that inspires blind devotion. BLIND DEVOTION. Are you CERTAIN you want to mess with a BLINDLY DEVOTED POSSE? I think not!

Plus, they're starting to figure out that their main audience is college students, not little kids. And they're starting to rearrange their schedule appropriately. I'm betting they'll be showing subtitled anime within a year. WITHIN A YEAR.

In conclusion...POSSE. POSSE POSSE POSSE.

thank you
--
Ben Allen, hiway@speakeasy.org
"Nobody ever lends money to a man with a sense of humor"
-Peter Tork
[ Parent ]

Re: I agree - I for one have no interes... (none / 0) (#35)
by Fish on Sat Jun 17, 2000 at 09:00:29 AM EST

I don't have a TV (which surprised one of those telesales people trying to sell us a video add-on thing - you know he thought we were lying), but I have seen Cartoon Network before with my then 8-year-old brother... yawn.

Now, if they were to show Dungeons and Dragons and all those cool 80s cartoons then it might be different, but whilst its Loony Tunes or what have you, count me out!

[ Parent ]

I've been holding an advertising ar... (none / 0) (#3)
by driph on Fri Jun 16, 2000 at 04:01:38 PM EST

Driph voted 1 on this story.

I've been holding an advertising article for the last week or so while waiting for the kuro5hin based articles to die down a bit before I post it...
I think the current ad implementation is fine for right now and to bring in initial revenue.. once a full ad system can be fleshed out and supported, we could move to a new system.

--
Vegas isn't a liberal stronghold. It's the place where the rich and powerful gamble away their company's pension fund and strangle call girls in their hotel rooms. - Psycho Dave

Well, a lot of people hate targette... (none / 0) (#6)
by Neuromancer on Fri Jun 16, 2000 at 04:06:44 PM EST

Neuromancer voted 1 on this story.

Well, a lot of people hate targetted ads, since they are usually the result of data mining. We could have such a thing here, but that would require rusty to run an ad service, which is a lot of work. I think that this was mentioned before though. I know that my friend and I have considered running our own ad system. I have found that project to really be more of a pain in the ass than I am willing to undergo at the moment ("Would you like to advertise on our site? No? Thanks anyway.")

Re: Well, a lot of people hate targette... (none / 0) (#30)
by Anonymous Hero on Sat Jun 17, 2000 at 02:19:39 AM EST

I would think that targetted ads would tend to be less annoying, though. If I'm ignoring them anyway, I'd rather see an ad for a Linux-based site than a fitness site. Who knows, maybe I'll click. I've been known to do so from Slashdot, and that's what keeps the advertisers happy. Targetted ads are the way to go.

[ Parent ]
data mining (none / 0) (#45)
by feline on Sat Jun 17, 2000 at 11:10:22 PM EST

'Well, a lot of people hate targetted ads, since they are usually the result of data mining.'

I don't really thing that the data mining that they'd have to do to target ads to k5 readers would be too terribly personal, all that's really required is _maybe_ reading a few reader comments to see what kinda stuff we're into, or just seeing that it's a computer related sites, just put up some computer-related ads.
------------------------------------------

'Hello sir, you don't look like someone who satisfies his wife.'
[ Parent ]

What about a system that gives a ce... (3.00 / 1) (#13)
by typo on Fri Jun 16, 2000 at 04:41:07 PM EST

typo voted 1 on this story.

What about a system that gives a certain feedback about the ads. The add shows up and you say I don't like this add or I like this add and the add serving software builds a profile about what ads it should show to what people.

Re: What about a system that gives a ce... (none / 0) (#46)
by feline on Sat Jun 17, 2000 at 11:12:18 PM EST

uhhh...isn't this what doubleclick does and why everyone hates them?
------------------------------------------

'Hello sir, you don't look like someone who satisfies his wife.'
[ Parent ]

Re: What about a system that gives a ce... (none / 0) (#47)
by feline on Sat Jun 17, 2000 at 11:12:50 PM EST

uhhh...isn't this what doubleclick does and why everyone hates them?
------------------------------------------

'Hello sir, you don't look like someone who satisfies his wife.'
[ Parent ]

I'm especially sick of ads that try... (3.00 / 2) (#12)
by Logan on Fri Jun 16, 2000 at 04:46:43 PM EST

Logan voted 1 on this story.

I'm especially sick of ads that try to appear like Windows95 dialog boxes. "Your Internet connection is not optimized!"

logan

Re: I'm especially sick of ads that try...Re: I'm (none / 0) (#25)
by Anonymous Hero on Fri Jun 16, 2000 at 10:38:02 PM EST

I'm especially sick of ads that try to appear like Windows95 dialog boxes.

Same here. The "You're not optimized" ad, the aforementioned "Do you want this ad to go away?" ad, and right now there's a "Enter the address you want here" ad that is presenting itself as a picture of a text input box. All these examples are attempting to fool rather than encourage a browser to click on them; I consider them fraudulent, and tend not to think much of any site that runs them.

PS: Has anyone ever punched the monkey and won $20, without having to give them anything more than the promised monkeypunching and a place to send the cash?

[ Parent ]

Re: I'm especially sick of ads that try...Re: I'm (2.00 / 1) (#38)
by DJBongHit on Sat Jun 17, 2000 at 02:24:44 PM EST

PS: Has anyone ever punched the monkey and won $20, without having to give them anything more than the promised monkeypunching and a place to send the cash?

Yeah... I hit the monkey, and on the next page it said something to the effect of "Congradulations! You have won 20 banana bucks."

I was like "WTF? Screw this." and left.

~DJBongHit

--
GNU GPL: Free as in herpes.

[ Parent ]
Re: I'm especially sick of ads that try... (none / 0) (#42)
by mattm on Sat Jun 17, 2000 at 04:40:19 PM EST

I don't mind them. In fact, considering that the combination of Netscape's widgets and windowmaker's window dressing look nothing like MS-Windows dialogue boxes, I just laugh jeeringly when I see fake-dialogue-box ads.

"Your Internet connection is not optimized" ... yeah, and that's the fscking telephone company's fault for forcing their crappy noisy lines on me. Don't bug me about it, bug Ameriwreck^H^H^H^H^Htech.



[ Parent ]
Meta discussions should belong else... (none / 0) (#7)
by inspire on Fri Jun 16, 2000 at 04:52:31 PM EST

inspire voted -1 on this story.

Meta discussions should belong elsewhere - perhaps the "What Now" thread is more appropriate for this.
--
What is the helix?

Re: Meta discussions should belong else... (none / 0) (#22)
by fluffy grue on Fri Jun 16, 2000 at 07:49:05 PM EST

Have you noticed the size of the 'what now' thread lately?
--
"Is not a quine" is not a quine.
I have a master's degree in science!

[ Hug Your Trikuare ]
[ Parent ]

I'd like to see some sort of open-s... (none / 0) (#14)
by freakazoid on Fri Jun 16, 2000 at 04:54:23 PM EST

freakazoid voted 1 on this story.

I'd like to see some sort of open-source ad exchange used, one that does everything the major players do but is distributed and can be hosted by lower bandwidth sites, as well as keeping information that should be private private and targeting ads properly. It would be even cooler if people could "pay" for ads by in exchange showing other ads on their own site. I'm sure someone's already thought of this, but it must need a boost since k5 isn't using it. --Sean

this would be really great. I know ... (none / 0) (#9)
by eries on Fri Jun 16, 2000 at 05:08:55 PM EST

eries voted 1 on this story.

this would be really great. I know a couple of companies (I think SmartAge is one of them) promise some kind of smart targeting software that will watch which ads get clicked and then show more ads of the same type... Any other services like that?
Promoting open-source OO code reuse on the web: the Enzyme open-source project

Re: this would be really great. I know ... (none / 0) (#43)
by Arkady on Sat Jun 17, 2000 at 05:55:18 PM EST

I'm not out to start a flame war here or anything, but do you think that it's appropriate to advertise in a K5 signature?

Turning and turning in the widening gyre
The falcon cannot hear the falconer;
Things fall apart; the centre cannot hold;
Mere Anarchy is loosed upon the world.


[ Parent ]
Re: this would be really great. I know ... (none / 0) (#49)
by rusty on Sun Jun 18, 2000 at 07:09:43 PM EST

If that sort of thing wasn't appropriate, probably no one would be here right now. C'mon, you think all these folks showed up out of thin air, and the link in my slashdot .sig had nothing to do with it? :-)

As far as I'm concerned, people can put any damn thing they want in their .sig. If it's what amounts to an ad, well, the only way to get that seen is to participate. Think of it as a quid-pro-quo. Or, um, a habeas corpus, or whatever the relevant latin phrase is.

____
Not the real rusty
[ Parent ]

Re: this would be really great. I know ... (none / 0) (#51)
by Arkady on Sun Jun 18, 2000 at 08:35:07 PM EST

I think the phrase is quid pro quo, but it's been a long time since I took Latin in college.

I see your point, and I certainly wouldn't want K5 to have a policy forbidding it. I'm not even certain what my own attitude towards it is; that's why my comment was so diffident. I'm just curious what other folks think of it. I personally think it's a bit crass, but not as a really major thing.

Turning and turning in the widening gyre
The falcon cannot hear the falconer;
Things fall apart; the centre cannot hold;
Mere Anarchy is loosed upon the world.


[ Parent ]
Re: this would be really great. I know ... (none / 0) (#53)
by eries on Tue Jun 20, 2000 at 03:38:55 AM EST

I actually agree with you. It's definitely crass. But, then, that's business, I guess. It's tough because small sites like mine (and K5, as rusty points out) have a hard time competing for user attention. Advertising through traditional channels (like banner ads *ugh*) is either really expensive or really ineffective. Anyway, I've found that hundreds of people have found our site through my /. .sig, and that far outweighs the number of negative comments I've gotten about it. Further, what I like about it is that it encourages the poster (namely, me) to be really careful about what I post - since my company's image is attached to that comment, and the ad will only be effective if I have something clueful to say.

I've been thinking about writing a whole article about this, since I think it's a really interesting topic. Comments, anyone?
Promoting open-source OO code reuse on the web: the Enzyme open-source project
[ Parent ]

Re: this would be really great. I know ... (none / 0) (#54)
by Arkady on Thu Jun 22, 2000 at 11:24:54 PM EST

I think it'd be a good topic. The casual acceptance of advertising into every teeny nook and crany is a bit worrying. It's really amazing that, while we can get annoyed at the large examples (or, at least, _I_ can), the small ones just don't cross the annoyance threshold far enough to register.

There's definitely some good thinking to be done on that.

Turning and turning in the widening gyre
The falcon cannot hear the falconer;
Things fall apart; the centre cannot hold;
Mere Anarchy is loosed upon the world.


[ Parent ]
Ugh, yeah, I really hate blinkenads... (4.00 / 1) (#5)
by fluffy grue on Fri Jun 16, 2000 at 05:09:26 PM EST

fluffy grue voted 1 on this story.

Ugh, yeah, I really hate blinkenads. I understand the need to get attention, but having them blink and be annoying and stupid REALLY sucks. Not to mention the fact that I *did* (out of curiosity) click on the "DO you want this ad to go away?" and then it took me to one of those sites which has Javascript used to trap you in there (ugh).

We definitely need ad preferences of some sort. Maybe a little 'yes' and 'no' button by each ad to do something like the TiVo's thumbs up/thumbs down recommender technology thing.

Of course, this means going with an ad provider who's able to do targetted things like that. All of the ones out there which seem to have "computer" as a targetted preference seem to think that "computer" means "drooling, mouth-breathing masses and computers," ads for lame search engines and "connection speed optimizers" (i.e. a $20 registry patch for clueless Windows users) and the like.

Hey Rusty, maybe you could hire an ad agent like what bendover.net has. As much as I hate them, at least they usually have decent ads (which I'd only know about because everything2 uses adfu as well). They're also really easy to filter out. ;)
--
"Is not a quine" is not a quine.
I have a master's degree in science!

[ Hug Your Trikuare ]

why see adds at all? (none / 0) (#24)
by jetpack on Fri Jun 16, 2000 at 10:32:58 PM EST

I've only seen one add so far, because as soon as I saw one, I checked the html source and added the add's originating site to my block.conf file. There's no reason to even look at adds. Even rusty condones the use of junkbuster.
--
/* The beatings will continue until morale improves */
[ Parent ]
Re: why see adds at all? (none / 0) (#28)
by fluffy grue on Sat Jun 17, 2000 at 01:25:58 AM EST

See, the thing is, although at home I run Linux and have the ability to set up junkbuster and the like, I do most of my K5 reading from work, where I work with one Win'95 box and one OS/2 box, and I don't really have the access or authority to setup a decent filtering proxy server, so at work, which is, again, where I do most of my K5 reading, I'm pretty much screwed.
--
"Is not a quine" is not a quine.
I have a master's degree in science!

[ Hug Your Trikuare ]
[ Parent ]

Re: why see adds at all? (none / 0) (#29)
by shepd on Sat Jun 17, 2000 at 01:50:13 AM EST

There's a win 95 port of junkbuster... The Linux version works well for me. I think the windows version would be ok as well. I'm not sure about an OS/2 por though.

[ Parent ]
Re: why see adds at all? (none / 0) (#31)
by Matthew Guenther on Sat Jun 17, 2000 at 02:42:06 AM EST

Just FYI, I've used the Win32 port of Junkbuster in two different environments where I didn't have any administrative control and it worked great. Especially at school, I downloaded the files and unzipped them in my (network) home directory, then put a shortcut to the junkbuster executable in my Start->Programs->Start Up directory. After changing my personal Netscape config... voila! Filtered browsing. :)

Pretty sweet, especially when combined with the walhderr.org blocklist.

MBG



[ Parent ]
thanks for the blocklist (none / 0) (#40)
by jetpack on Sat Jun 17, 2000 at 02:51:30 PM EST

Hadn't occurred to me to look for a list built by the community.
--
/* The beatings will continue until morale improves */
[ Parent ]
Re: why see adds at all? (none / 0) (#41)
by jetpack on Sat Jun 17, 2000 at 02:58:12 PM EST

As others have pointed out, junkbuster has a winwoes port. There are also other add-blockers out there for winbloze (I don't know what they are, but a couple of my co-workers run them).

As long as you have the authority to install s/w on your desktop, you are pretty much good-to-go.
--
/* The beatings will continue until morale improves */
[ Parent ]

All the sites I frequent are loaded... (none / 0) (#10)
by Anonymous Zero on Fri Jun 16, 2000 at 05:22:39 PM EST

Anonymous Zero voted 0 on this story.

All the sites I frequent are loaded with ads anyway so I've just accustomed to ignoring them. Doesn't matter to me. I'm just glad K5 only has one ad per page and not 20 ads per page like Tom's Hardware Guide.

Power users filter advertising. Use... (none / 0) (#17)
by Eloquence on Fri Jun 16, 2000 at 06:24:48 PM EST

Eloquence voted -1 on this story.

Power users filter advertising. Use Proxomitron, Junkbuster or something similar.
--
Copyright law is bad: infoAnarchy Pleasure is good: Origins of Violence
spread the word!

wowie free quake 2, gee if i hadn't... (none / 0) (#8)
by l4m3 on Fri Jun 16, 2000 at 07:00:57 PM EST

l4m3 voted 1 on this story.

wowie free quake 2, gee if i hadn't bought a copy 3years ago maybe this would seem like a good idea. not that slashdot's banners are anything to write home about (hey look a banner ad on slashdot that bashes windows HA! who would have though!) but still theyare more targeted. at least they done leave you with that dirty get rich quick feel suggestions for banner criteria: * no quick color shifts * no fake buttons or input feilds, I dunno about anyone else, but I find those insulting * no excessive windows bashing, I would probably be more interested in Penquin Computing if their whole ad mantra did not revolve around windows crashing, there are other reasons to run alternative OS's

Serve the ads yourself rusty, please. (none / 0) (#18)
by abe1x on Fri Jun 16, 2000 at 07:04:48 PM EST

Almost voted -1 but realized there may be something there. I hadn't noticed any ads on the site since I'm filtering. In fact /. is just about the only site I regularly go to where I see ads. The reason? They serve their own ads, which is why they are so well targeted. If I wanted to block the ads I'd have to block all images on /. , not much of a loss but being as the ads are well targeted and unbtrusive I just leave them unfiltered. On top of that there is no risk of the ad company collecting cookie data off the /. ads (unless they decided to serve ads on other sites from slashdot's server). The moral, serve the ads yourselve and they are both more effective and less harmful.

Re: Serve the ads yourself rusty, please. (none / 0) (#20)
by Anonymous Hero on Fri Jun 16, 2000 at 07:32:05 PM EST

Slashdot occasionally tries to slip a DoubleClick ad in (I noticed this when a /. ad got blocked), but most are served by AdFu. Unfortunately, selling ads is a full-time job that nobody wants. Andover can afford to hire someone, but K5 probably doesn't have that much money (I doubt they'd make enough ad money to pay the guy selling the ads). BTW, you should be able to filter Slashdot ads by blocking "http://images.slashdot.org/banner/".

[OT] K5's clock seems to be fast, it's only 7:31 PM EDT, but the parent post is dated 8:04 PM EDT.

[ Parent ]

Re: Serve the ads yourself rusty, please. (3.50 / 2) (#21)
by mcelrath on Fri Jun 16, 2000 at 07:33:16 PM EST

On top of that there is no risk of the ad company collecting cookie data off the /. ads (unless they decided to serve ads on other sites from slashdot's server)

Uh...look carefully at Slashdot's html. See all those 1x1 gifs? Those are ad agencies counting pageviews. And since you send an HTTP request to them, they get all the data in the HTTP header about you. These insidious bastards are called web bugs. FilterProxy strips them effectively.

--Bob
1^2=1; (-1)^2=1; 1^2=(-1)^2; 1=-1; 2=0; 1=0.
[ Parent ]

damn should have done my research (none / 0) (#32)
by abe1x on Sat Jun 17, 2000 at 02:53:08 AM EST

Should have known as much, this is pretty nasty stuff if I understand what's /. is doing correctly. Is is me or does it seem like /. is deliberately hiding the fact that it is tracking user data, knowing that its users are wary of ads served by ad agencies? Don't have 100% knowledge of whats going on but it sure appears that way.

Beyond that is it really even necessary from an advertisers point of view to collect all that data from /. users? Seems like any site powered by slash/scoop/squishdot/etc... generates a ton of info on the users without having to resort to any hidden cookie tricks. I guess the ad agencies want all the info they can get. I've got a sneaking suspicion this whole issue is going to explode into the general public within a year or two. All it takes is a slow news day, a couple angry moms and an aggresive reporter.

[ Parent ]

Re: damn should have done my research (5.00 / 1) (#36)
by paranoidfish on Sat Jun 17, 2000 at 12:20:35 PM EST

Should have known as much, this is pretty nasty stuff if I understand what's /. is doing correctly. Is is me or does it seem like /. is deliberately hiding the fact that it is tracking user data, knowing that its users are wary of ads served by ad agencies? Don't have 100% knowledge of whats going on but it sure appears that way.

www.slashcode.com - look at the source code (or even the database schematics). There you will see that slash tracks absolutely everything any user does; what pages they look at, the comments you previewed but didn't post, the slashboxes you have flagged up. This is not hidden from view.

In comparison, these 1x1 gifs let them know that somebody at your ip address, with your $user-agent, looked at a page. Andover already know everything they would possibly want to know without these .gifs. If privacy is a concern, don't get a user account, these 1x1 pixels are the least of your worries.

Beyond that is it really even necessary from an advertisers point of view to collect all that data from /. users?

Nope, but if they want to get paid for their adverts they have to provide evidence of page views. Saying "look at our database" doesn't work, cos anyone with a perl script and a few spare processor cycles could create a new database containing five times as many advert-views. So these 1x1 gifs are page tracking things run by third-partys to guarantee that andover is actually serving these ads. Hence the non-andover IP adresses.

I've got a sneaking suspicion this whole issue is going to explode into the general public within a year or two. All it takes is a slow news day, a couple angry moms and an aggresive reporter.

Most of the world is suspicous of computers anyway, and will say "Oh look, a website logs info on me. So What". At least in some countries we've already got the right to ask for that info though. :-p



[ Parent ]
Re: damn should have done my research (none / 0) (#39)
by abe1x on Sat Jun 17, 2000 at 02:34:03 PM EST

Good points, still think they're deliberately being misleading. Slashdot is the only web site I know of that feels the need to serve their ads off their own server and then throw a web bug in to track user data. Every other site I visit regularly gets ads served by the ad server companies. Probably through web bug in as well, but still its readidly apparent to any semi knowledgable surfer that the ads are served by some ad company. In contrast it seems like /. is making an effort to disguise the fact. No they're not making it a deep secret, but they are hiding the fact a bit.

[ Parent ]
Re: Serve the ads yourself rusty, please. (none / 0) (#33)
by Matthew Guenther on Sat Jun 17, 2000 at 02:55:43 AM EST

If I wanted to block the ads I'd have to block all images on /. , not much of a loss but being as the ads are well targeted and unbtrusive I just leave them unfiltered.

You don't actually have to block all the images on /. If you want to filter ads you can use the waldherr.org blocklist, which filters the ads while leaving the rest untouched. The relevant regex is (I believe):

/*.*/banners?/

MBG



[ Parent ]
Stupid ads (none / 0) (#19)
by Anonymous Hero on Fri Jun 16, 2000 at 07:25:02 PM EST

The worst ad i have seen says "is sex good for my health?"(all formatting copied as seen on the ad)...just the thing to be displayed at the top of the page you are reading at school!!!

try no ads (2.00 / 2) (#34)
by Anonymous Hero on Sat Jun 17, 2000 at 03:00:03 AM EST

reading all of these comments fills me with dread. is our society so lost that people casually accept advertisments spattered on everything we see? are we really so consumerized that we actually read these ads, just looking for the next thing to spend our money on? buy buy buy, spend spend spend - those words are what corporate america wants to ring through our subconscious.

i'm sorry for getting so philosophically off-topic. but there is a point. in looking for better, more targeted ads, why not consider getting rid of the ads entirely? i personally own a medium-traffic website, and i have absolutely no ads on the site. i pay for the hosting with money from my job IRL, and i keep the site alive not for money, but for the sheer joy of it, because i love my site and i love the internet.

Most Irritating Ad (none / 0) (#37)
by Fish on Sat Jun 17, 2000 at 12:51:50 PM EST

Actually, the worst ad I've seen (excepting those damn Java 'hit the monkey' things) is on Slashdot ...

"The more you read ... the less everyone else knows"

What kind of flawed logic is that??

Re: Most Irritating Ad (none / 0) (#48)
by Anonymous Hero on Sun Jun 18, 2000 at 01:45:10 PM EST

Hit the monkey is just an animated gif. (tip - Press the Stop button of your browser and the monkey stops and you can hit it. Not that it matters, the gif has no way of knowing that you hit the monkey.)

[ Parent ]
More Ads! Gimme More Ads! (none / 0) (#44)
by the Epopt on Sat Jun 17, 2000 at 08:49:14 PM EST

I am all in favor of Kuro5hin and everybody else showing as many banners as they can cram onto the page. K5 (or whoever) gets the advertising revenue, I don't see any of them (thank you Junkbuster!), and the imbecilic advertisers lose money. It's a classic win-win-win scenario.
-- 
Most people who need to be shot need to be shot soon and a lot.
Very few people need to be shot later or just a little.

K5_Arguing_HOWTO
Re: More Ads! Gimme More Ads! (none / 0) (#52)
by coolfish on Sun Jun 18, 2000 at 10:59:13 PM EST

and for windows users, webwasher at www.webwasher.de . it's free for personal use. aside from url filtering, it also uses image size filtering.. so i don't see any ads @ slashdot, and all the normal images appear as they should. tomshardware has ads on it? hm didn't notice ;)

[ Parent ]
Any chance for more targetted ads? | 54 comments (54 topical, 0 editorial, 0 hidden)
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