According to a recent PC Data report, sales figures place Nintendo at the top of the game publishing heap: $500 million more than their nearest competitor, Electronic Arts. $700 million more than Sony.
Here's are some highlights, along with an additional revenue-per-unit calculation:
1 - Nintendo
26,807,180 units - $955,169,820 gross revenue
2 - Electronic Arts
11,946,160 units - $435,493,079
5 - Sega
6,332,560 units - $262,494,552
6 - Sony
8,927,900 units - $244,438,591
So tell me, how are they generating that sort of revenue?
They have Zero respectability with "real" gamers. Old technology, that's significantly cheaper than the competition's. Almost no media coverage of anything n64 anymore, unless it's Zelda. The GameCube is lost in the hype between XBox, PS2 and the demise of Dreamcast. Pokemon is swiftly becoming passe. Their target market, children, have no direct purchasing power. They have nothing going for them at all.
Yet they're kicking ass and taking names. Though somehow, very, very quietly.
Of course, Sony really isn't a significant game publisher. And the PC and PS markets have far more individual competitors than the Nintendo platform market. The dollars are therefore spread quite a bit thinner.
However, consider that Nintendo doesn't have a significant installed base of n64s. GameBoy software is significantly cheaper than PS or PC software. Yet they manage to sell a lot of units and maintain a higher per unit revenue than Sony, and are almost on par with EA while selling over double EA's units.
K5 might not be a gaming industry rag, but I don't see this as gaming industry news. I see it as more of a wake up call for believing the hype.
I'm not a particular fan of video games myself (but I still follow the industry very closely), and I really don't give a damn one way or the other who wins the so called console wars. But to be honest, I found this news to be very shocking as I, like most everyone who's in the know even a smidgen, didn't give Nintendo a snowball's chance in hell against the juggernauts of Sony and Microsoft.
I also find it very refreshing to read something that turns one's perceptions entirely on one's ear.
So what's your take on both my analysis and the potential futures of the video-game market. Whether you're a true game geek or not.